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Notes — writing on creative technology, immersive experiences and experiential marketing from Solarflare Studio
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FROM THE STUDIO //
SOLARFLARE
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The World Cup in your pocket: What the BBC’s 3D app means for sports briefs
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June 21, 2026
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Tangible Interfaces: What Old-School Mechanics Add to Digital Events
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May 24, 2026
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Genie 3 just plugged into Street View. What that does to the activation brief.
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May 19, 2026
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Every brand has done the big screen. What comes after the spectacle brief?
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May 15, 2026
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Event Review: Tech Live + Metahumans
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December 19, 2025
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May 2025 Tech Report: Google I/O & AI Filmmaking
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April 2025 Emerging Tech Report
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Hologram Displays: Choosing the Right Format
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April 8, 2025
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February 2025 Emerging Tech Report
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March 2, 2025
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Future of Brand Experiences 2025: AI, AR, VR
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February 3, 2025
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Solarflare 2024: A Year of Experiential Innovation
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January 31, 2025
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Future of Festivals: Immersive Trends
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May 15, 2024
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Showreel 2024: Breaking New Experiential Ground
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March 13, 2024
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Spatial Computing: What 2024 Actually Holds
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February 12, 2024
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Generative AI Ethics: From Asimov to Adobe
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February 2, 2024
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Real-Time AI in Experiential Spaces
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January 24, 2024
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CES 2024: Experiential Tech Worth a Second Look
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January 19, 2024
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