FESTIVAL OF SPEED

MIND-CONTROLLED SCALEXTRIC

The Goodwood Festival of Speed (GFoS) is the pinnacle event in the UK’s automotive calendar. Celebrating speed, precision, and the latest innovations, attracting an international audience of motor enthusiasts every year.

This year GFoS wanted to collaborate with world-leading bioinformatics company, EMOTIV, to produce a show-stopping display of technological prowess on a global stage. The concept, to harness brain-wave data to control model Scalextric cars in a spectacular attention-grabbing installation.